Privacy Policy
Last updated: 7 November 2026
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At Emily Jane Yeadon, I value your privacy and am committed to protecting your personal information.
This Privacy Policy explains how I collect, use, store and protect your information when you visit my website, purchase my artwork or products, enrol in an online course, subscribe to my mailing list or contact me.
By using my website, you acknowledge the information provided in this Privacy Policy.
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1. Who I Am
This website, www.emilyjaneyeadon.com, is owned and operated by Emily Jane Yeadon, an independent British textile artist based in Scotland, United Kingdom.
I am responsible for the personal information collected through my business and act as the data controller under applicable UK data protection legislation.
If you have any questions about this Privacy Policy or how your information is handled, please contact me at:
Email: hello@emilyjaneyeadon.com
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2. Information I Collect
When you visit my website, place an order, enrol in a course or subscribe to my mailing list, I may collect the following personal information:
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Personal details: Your name, email address, telephone number and billing or delivery address.
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Order information: Details of your purchases, order history, payment status, shipping information and any returns or refunds.
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Course information: Details required to create and manage your account, provide access to purchased courses and record your progress where applicable.
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Mailing list information: Your email address, subscription preferences and information about your interactions with my marketing emails.
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Website information: Your IP address, browser type, device information, pages visited and other technical information collected through cookies and website analytics.
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Correspondence: Information you provide when contacting me by email, through my website or regarding an order.
I collect only the information reasonably necessary to operate my business, provide my services and fulfil your orders.
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3. How I Use Your Information
Your personal information may be used for the following purposes:
Processing and fulfilling orders
To process purchases, arrange payments, package and dispatch physical products, provide order confirmations and assist with returns or refunds.
Providing digital products and online courses
To deliver digital downloads, create and manage course accounts, provide access to purchased educational content and offer customer support.
Customer communication
To respond to enquiries, provide information about existing orders and communicate important updates relating to purchases or services.
Email marketing
To send newsletters, announcements, shop updates, exhibition news and other communications when you have subscribed to receive them.
Website functionality and improvement
To maintain website security, understand how visitors use my website and improve its functionality and accessibility.
Legal and financial obligations
To maintain appropriate business records and comply with applicable accounting, tax and legal requirements.
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4. Legal Basis for Processing Your Information
Under UK data protection law, I must have a lawful basis for collecting and using your personal information.
Depending on the circumstances, I rely on the following:
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Contractual necessity: When your information is required to process an order, deliver a product, provide course access or fulfil a service you have purchased.
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Legal obligations: When information must be retained or processed to comply with tax, accounting or other legal requirements.
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Consent: When you subscribe to my mailing list or agree to the use of non-essential cookies and similar technologies.
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Legitimate interests: When necessary to respond to enquiries, prevent fraud, maintain website security or improve my business, provided these interests do not override your rights.
Certain information, such as your name and delivery address, is necessary to fulfil an order. Without it, I may be unable to provide the product or service you have requested.
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5. Email Marketing and Newsletters
If you subscribe to my mailing list, your information will be managed using Wix Email Marketing, which is integrated with my website.
By subscribing, you can receive:
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My monthly newsletter, Field Notes from the Studio.
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Announcements about upcoming shop updates and new collections.
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Information about exhibitions, events and other studio news.
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Updates about courses, workshops and new products.
Wix Email Marketing may collect information about email delivery, opens, link clicks and subscription preferences. This helps me understand which communications are useful and relevant to my subscribers.
You can unsubscribe at any time by clicking the unsubscribe link included at the bottom of my marketing emails.
Alternatively, you can request removal from my mailing list by emailing hello@emilyjaneyeadon.com.
Unsubscribing from marketing emails will not prevent you from receiving essential communications relating to existing orders, purchases or course access.
I will not automatically subscribe you to marketing emails simply because you have made a purchase.
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6. Purchases and Payment Processing
My website is hosted by Wix and offers secure online purchasing.
Payments can be made using supported debit and credit cards through Wix Payments, or through PayPal.
When you make a purchase, your payment information is processed securely by the relevant payment provider.
I receive the information necessary to manage your order, including your name, contact details, delivery information, items purchased and payment confirmation.
I do not directly receive or store your full debit or credit card details.
Payment providers may collect and process additional information for payment authorisation, fraud prevention, security and regulatory compliance.
Their handling of your payment information is governed by their respective privacy policies:
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7. How Your Information Is Shared
I do not sell or rent your personal information to third parties.
However, certain information may be shared with trusted service providers where necessary to operate my business.
These may include:
Wix
My website, online shop, course platform, customer records and email marketing services are operated through Wix.
Wix Payments and PayPal
Payment providers process transactions securely and may use information for payment verification, fraud prevention and compliance.
Postal and courier services
Your name, delivery address and relevant contact details may be shared with delivery providers to arrange the shipment of physical products.
Professional and legal services
Information may be shared with accountants, professional advisers or relevant authorities where reasonably necessary or legally required.
I share only the information necessary for the relevant purpose.
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8. Cookies and Website Analytics
My website uses cookies and similar technologies to support essential functions and, where enabled, understand how visitors interact with the site.
Cookies are small files stored on your device when you visit a website.
They may be used for purposes including:
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Essential functionality: Supporting website security, shopping baskets, checkout and customer account access.
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Website analytics: Understanding visitor numbers and how people interact with different pages.
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Preferences: Remembering certain website settings and choices.
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Marketing: Supporting relevant marketing functionality where such features are enabled.
My website includes a cookie consent banner, allowing visitors to manage their preferences regarding non-essential cookies.
Non-essential cookies that require consent should only be activated once that consent has been provided.
You can also manage or delete cookies through your internet browser settings. Please be aware that disabling certain cookies may affect how parts of the website function.
Some third-party services integrated with Wix may also use cookies or similar technologies and process information in accordance with their own privacy policies.
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9. Data Storage and Security
My website and associated customer information are managed through the Wix platform.
I take reasonable steps to protect personal information against unauthorised access, loss, misuse or disclosure.
Wix and the payment providers used on my website maintain their own technical and organisational security measures.
While appropriate precautions are taken, no method of transmitting or storing information online can be guaranteed to be completely secure.
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10. International Data Transfers
Some of the third-party services used to operate my website and business, including Wix and payment providers, may process or store personal information outside the United Kingdom.
Where international transfers are subject to UK data protection requirements, appropriate safeguards must be in place to protect the information.
For further details about how these services process personal information internationally, please refer to their respective privacy policies.
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11. How Long I Keep Your Information
I retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.
The length of time depends on the type of information and why it was collected.
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Order and transaction records: Retained for the period necessary to meet accounting, tax and other legal obligations.
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Course accounts: Retained as needed to provide purchased course access, including lifetime access where offered, unless deletion is requested or another legal obligation applies.
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Mailing list information: Retained while you remain subscribed. Limited information may be retained after unsubscribing to ensure your marketing preferences are respected.
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Customer enquiries: Retained for as long as necessary to resolve the enquiry and maintain appropriate business records.
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Website and analytics information: Retained according to the applicable website settings, cookie preferences and service-provider retention periods.
When information is no longer required, it will be deleted or securely disposed of where reasonably possible and legally permitted.
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12. Your Data Protection Rights
Under UK data protection legislation, you may have the following rights regarding your personal information:
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Right of access: To request a copy of the personal information I hold about you.
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Right to rectification: To request corrections to inaccurate or incomplete information.
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Right to erasure: To request deletion of your personal information in certain circumstances.
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Right to restrict processing: To request that the use of your information be limited in certain circumstances.
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Right to object: To object to certain uses of your personal information, including processing based on legitimate interests.
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Right to data portability: To request that certain information be provided in a commonly used, machine-readable format where applicable.
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Right to withdraw consent: To withdraw consent at any time where consent is the lawful basis for processing.
You also have the right to object to the use of your personal information for direct marketing at any time.
These rights may be subject to certain legal conditions or exceptions.
To exercise any of these rights, please contact:
I will respond to requests in accordance with applicable data protection legislation.
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13. Complaints
If you have concerns about how your personal information has been collected or used, please contact me directly at:
I will take your concerns seriously, acknowledge data protection complaints within 30 days and investigate them appropriately before communicating the outcome.
You also have the right to raise a complaint with the UK's independent data protection regulator, the Information Commissioner's Office (ICO).
Information Commissioner's Office
Website: www.ico.org.uk
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14. External Websites and Third-Party Links
My website may contain links to external websites, social media platforms or third-party services.
I am not responsible for the privacy practices or content of websites operated by other organisations.
I recommend reviewing the privacy policies of any external websites you visit.
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15. Changes to This Privacy Policy
I may update this Privacy Policy occasionally to reflect changes to my website, business practices, services or legal requirements.
Any updates will be published on this page, together with the date of the most recent revision.
I encourage visitors to review this page periodically.
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16. Contact
If you have any questions about this Privacy Policy, the information I hold about you or your data protection rights, please contact me:
Emily Jane Yeadon
Independent Textile Artist
Scotland, United Kingdom
Email: hello@emilyjaneyeadon.com
Website: www.emilyjaneyeadon.com
